Who is the Mystery Shopper Leaving Behind Thousands of Online Shopping Carts?

“Sellers that upload their product feeds to Google Merchant Center may not realize it, but they agree to having Google’s bots crawl their sites for price verifications when the agree to the Terms of Service. The bot is designed to ensure the price in the feed matches the price on the product page and when the product is added to the cart.

Google is aware that this may cause issues for merchants and owners of e-commerce sites. Google told the WSJ, “This sometimes leads to merchants seeing abandoned carts as a result of our system testing if the price displayed matches the price at checkout.” That data can mess with e-commerce site owners’ abandoned cart metrics, making them look artificially higher than they really are.”

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