How to take an Idea and make it into a profitable business


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Many people have ideas and want to start their own businesses, but how many of these ideas become successful businesses? Pursuing an idea and trying to start and run a business can be scary because you must give up a lot. You may need to give up a well-paying job, your home, your nest egg, and your security, And this is even before you know if you will succeed. Unfortunately, the statistics say that only two out of ten startups succeed. In this episode, we explore ways to pursue your dreams without giving up your house, nest egg, or future. We explore a five-step system that helps entrepreneurs be successful.

Speaker Information:

Will Russell is the CEO of Russell Marketing and the author of the book “Launch in 5: Take Your Idea from Lightbulb Moment to Profitable Business in Record Time”. The book explains how a data-driven “5-Step High-Profit Launch System” provides entrepreneurs a formula for ensuring they have a viable idea and can make the most out of launch marketing to maximize profitability. Russell Marketing is specialized in e-commerce launch marketing, which has helped hundreds of entrepreneurs validate their ideas and execute successful launches. He has been featured in Business Insider, Forbes, Crain’s New York, Indiegogo, Startup Nation, and more.