How agencies can grow in scale and while supporting SMBs in 2023
As we close 2022, we reflect on the digital marketing landscape of SMBs and how it has changed in the last twelve months. More importantly, we look at the opportunities for SMBs in 2023. How business models are changing, what tools are available to SMBs, and how agencies can support SMBs. We discuss emerging trends and what agencies can do to grow in scale and increase profitability in the new digital economy.
Jeff is Vendasta’s Chief Marketing Officer and Co-Founder. Vendasta is a Canadian Technology Company operating worldwide. Vendasta’s core purpose is to drive local economies by democratizing technology for small- and medium-sized businesses (SMBs). They accomplish this by providing a robust platform to local experts worldwide—their channel partners. Jeff has been with the company since its first day in 2008. Jeff provides strategy and direction to the teams driving awareness and demand for Vendasta’s platform. Before co-founding Vendasta, Jeff was the VP of strategy and business development at Point2, where he helped grow a real estate platform from the ground to power more than 165,000 agents in 85 countries.