How can marketing and sales be connected in such a way that together they become the drivers of business success? Frank G. Froux, Founder & CEO of the MarTech company matelso, answers this question in his presentation.
In order to exploit the full potential of marketing and sales activities, both departments need a common place where all information and customer data come together – a true Multichannel Communication & Lead Management platform. From the first click on the website over the initial contact via mail, (video) call, chat or contact form to the evaluated lead in GA4, all data relevant for sales and marketing is available in one system – the matelso platform. No lead is lost, the marketing ROI increases significantly and the sales department has the information and tools at hand that guarantee a fast and successful closing.
Free registration here : https://attendee.gotowebinar.com/register/8433386560854397781
