The changing face of broadcasting with Howie Zales


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Broadcasting is challenging and competitive, but it can be gratifying and fulfilling. It has also changed drastically over the last 25 years. Technology has made media more accessible and widened coverage, regardless if it is sports or news. The people have also changed. Today broadcasting is accessible to almost everyone. From podcasters to influencers to reality TV, media is not what it was years ago. In this episode, we speak with a 25-year broadcasting veteran and award-winning camera operator. He talks about what has changed and will change in the future.

Speaker Information:

Howie Zales is an Emmy Award winning Camera Operator who turned his passion for television broadcasting into several entrepreneurial endeavors. Howie created HJZ Productions, Inc in 2000 to address the need for professional level sports crewing/staffing in the New York market. Under his leadership, HJZ Productions grew to a multi-million-dollar nationwide provider of top talent in the broadcasting field. In 2019, Howie and his team founded Viridity Entertainment Services, Inc. (VES) which initially focused on staffing in non-union markets. With the onset of the COVID-19 pandemic in early 2020, they quickly pivoted to offering best in class, broadcast quality livestreams of professional sports shows and interviews, corporate interviews and meetings, and religious services. In addition, Howie took his love of the television production business and created The TV Sports Course, a hands-on training boot camp for the next generation of television crew professionals. Howie is a graduate of the State University of New York at Plattsburgh’s Mass Communication program.