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Siinda Live Mallorca

Leveraging your business in the new digital world

After our first post pandemic conference in Berlin, Siinda is hosting its Spring 2022 event which is a follow-up on our 2021 Berlin conference themes.

Join us for 3 days in the beautiful island of Mallorca for thought leadership insights on digital trends and services, insights and keynotes on technology, economic and legal subjects at the heart of digital and breath-taking evening events with enhanced networking possibilities!

Key topics of discussion

Exploring SMBs New Digital Presence

Service and Customer Personaliszation Trends

Discovering Digital and Technology Trends

Have a look at the details and agenda of the event!

Find out more about the hotel, exhibitors and speakers!

See our agenda and discover the many topics we will be covering!

Evening events


Harbor Lights Networking Event

May 15, 2022 at Palma Harbor, 18:00.

We start our conference with an extraordinary evening event to get our guests in the right mindset! On our opening evening you will be able to network outdoors on a large patio with plenty of room, overlooking the beautiful Palma Harbor. You will notice there will be plenty of room on this wide-open space for both networking and social distancing.

Don't miss the opportunity to mingle with business leaders, colleagues and friends surrounded by the enticing scenery of a quiet harbor at night!

Spotzer Digital Logo

Networking Evening

May 16, 2022, 19:30.

The names Niña, Pinta and Santa Maria are widely known around the world. Even though these three are some of the most thought-of vessels to have ever sailed the seas, the sailing tradition in Spain has been around for roughly 500 years!
In this evening event we will explore the Spanish tradition of sailing, with a surprise event and a wonderful local dinner. This is an evening you do not want to miss!


Siinda Digital Marketing & Innovation Awards Ceremony

May 17, 2022 at Ses Cases de Sa Font Seca, 20:30

In partnership with Yext
Siinda’s Digital Marketing and Innovation Awards 2021 will be held on May 17, 2022 in this grand Majorcan 17th-century ‘possessió’ or country estate in a unique, tranquil, leafy setting. Let us take you back in time in this wonderful building filled with niches, spaces and rooms filled with magic and elegance. Sa Font Seca’s quintessential stately history infuses every nook and cranny of this building and whisks you back in time while we celebrate how our industry moved forward in time in 2021.

alley with red carpet and trees

We thank our 2021 Partners for their support!


Siinda Platinum Partner

Spotlight Partner


Premier Partner Siinda/VDAV Berlin


Wix Lounge Berlin


Siinda Gold Partner

Remember our past events?
View our gallery
and/or watch a quick video!

Siinda Live Mallorca

From : 14/05/2022, 09:00 am

Until : 18/05/2022, 05:00 pm

Venue :

Meliá Palma Marina
Av. de Gabriel Roca, 29, 07014 Palma, Illes Balears, Spain

Make a reservation

Image gallery
Tickets cancellation conditions:

Cancellation up to 6 weeks before the event: 50% of the total of the invoice will be due.
Cancellation within 6 weeks before the event: the total amount of the invoice will be due and no refund will be made.

Changes or cancellations must be submitted to Siinda in written form.

09:00 am - 04:00 pm Melia Palma Marina Hotel

Set-up Exhibition

06:00 pm - 08:00 pm

Harbor Lights Networking Event

In partnership with Mono Solutions and Sunrise System! For our opening evening you will network in the outdoors on a large patio with plenty of room, overlooking the beautiful Palma Harbor. There is plenty of room in this wide-open space for mingling.

09:00 am - 10:00 am Melia Palma Marina Hotel

CEO Panel

With new digital paradigms, a constantly evolving sanitary situation and new demands and expectations from employees regarding remote working and work-life balance, many things are changing for every business leader. With over half a century of combined executive experience, top leaders of the digital world share their insights on how SMBs have changed their digital presence over the last months due to the pandemic and the change in company and people management. It will also include Q&A discussion about managing virtual or hybrid teams, adapting the product base to more digitally -savy customers and transforming companies.

10:00 am - 10:30 am Melia Palma Marina Hotel

Yext Keynote

10:30 am - 11:00 am Melia Palma Marina Hotel

Coffee Break in Exhibition Area

11:00 am - 11:45 am Melia Palma Marina Hotel

Round-the-clock on platforms: what are the next steps?

Platforms are becoming more and more important in our everyday and business life. From customer management to online advertising, including IOT management and also B2B integrations, platforms are becoming the standard norm. EU and worldwide regulators are also stepping in the game, with draft laws like the EU DMA or DSA fostering better level playing field, the protection of smaller businesses or aiming at ensuring better content moderation and responsibilities from platforms. Join us for this interactive round-the-clock session on platforms to get to know everything you need!

11:45 am - 12:15 pm Melia Palma Marina Hotel

New Solutions for Enhanced and Personalised Digital Advertising

Personalized advertising and tailor-made solutions are everywhere, from recommendations you get from personal assistants to real-time bidding offers. How does it impact the model of digital agencies and what needs to be done to effectively serve customers whilst coping with compliance and tightened expectations?

12:15 pm - 01:00 pm Melia Palma Marina Hotel

E-commerce: Finding and offering the right solutions

E-commerce has been the big winner of the pandemic and what was a nice add-on a few months ago is now a must-have for almost all companies. How to embark in the e-commerce journey, how to integrate e-commerce solutions and partner with the right players? What’s the scale approach to e-commerce? Come to this session to get answers!

01:00 pm - 04:00 pm Melia Palma Marina Hotel

Lunch and meeting time in Exhibition Area

04:00 pm - 04:45 pm Melia Palma Marina Hotel

Keynote on Artificial Intelligence and new Digital Trends

04:45 pm - 05:15 pm Melia Palma Marina Hotel

Panel on new digital conversations in local search

Serving customers and ensuring they stay with their trusted advisors is key for all companies. In this interactive panel discussion, we hear from real case studies and return on experience from key digital technology partners on what their customers and users want to talk about.

05:15 pm - 05:45 pm Melia Palma Marina Hotel

Panel on SEO and new digital techniques

05:45 pm - 06:00 pm

Closing by General Manager 

07:30 pm - 10:00 pm

Networking Evening

In partnership with Matchcraft and entertainment sponsored by Vendasta

09:00 am - 09:30 am Melia Palma Marina Hotel

General Assembly

09:30 am - 10:15 am

Managing your company in a partially virtual world

Hybrid work model with some employees on site and some working remotely has become the new norm and it’s a challenge for business leaders to make sure thy run their companies in the most sensible way. In this interactive session, you’ll get some tips about managing companies and people in a partially virtual world, from HR considerations to thought leadership approaches.

10:15 am - 10:30 am Melia Palma Marina Hotel

Sales and Marketing Tools - Bridging the “in-person” and the “virtual”

10:30 am - 11:00 am Melia Palma Marina Hotel

Coffee Break

11:00 am - 11:15 am Melia Palma Marina Hotel

Personalization of the local search experience

11:15 am - 11:45 am Melia Palma Marina Hotel

Delivering compliant - customer experience

11:45 am - 12:15 pm Melia Palma Marina Hotel

How authentic content can help bind customers

12:15 pm - 12:45 pm Melia Palma Marina Hotel

Listening to the Customer will help retain them

12:45 pm - 01:00 pm Melia Palma Marina Hotel

Keynote session

01:00 pm - 04:00 pm Melia Palma Marina Hotel

Lunch and Meetings

04:00 pm - 04:45 pm Melia Palma Marina Hotel

Keynote Session

04:45 pm - 05:15 pm Melia Palma Marina Hotel

Regulatory Session: Data Everywhere?

Between the Digital Services Act, the Digital Markets Act, the Data Act, the AI Act and the never-ending privacy discussions on GDPR and e-privacy, EU rules and discussions are booming on data, data providers, intermediaries, platforms, competition and digital players. Don’t miss this interactive session where we do a round-the -table overview of the most important rules and practices you have to follow to ensure compliance and also get customers’ trust and validation.

05:15 pm - 05:30 pm Melia Palma Marina Hotel

Closing by General Manager

07:00 pm - 12:00 am Melia Palma Marina Hotel

Bus to Siinda Awards Evening

08:30 pm - 11:30 pm Restaurante Galdent

Siinda Digital Marketing and Innovation Awards

In partnership with Yext! The Restaurant Galdent has been created in a no longer used sandstone quarry which has been converted into one of the most beautiful restaurants in natural settings in the world. The event location is very large and within a natural setting and allows for social distancing seating arrangements of tables up to 8 persons.